The Challenger Sale: Taking Control of the Customer Conversation by Matthew Dixon

Book Title: The Challenger Sale: Taking Control of the Customer Conversation

Publisher: Gildan Media, LLC

Author: Matthew Dixon

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Matthew Dixon with The Challenger Sale: Taking Control of the Customer Conversation

  • The Challenger Customer: Selling to the Hidden Influencer Who Can Multiply Your Results
  • Summary of Mathew Dixon and Brent Adamson's The Challenger Sale
  • SPIN Selling: Situation Problem Implication Need-Payoff
  • Fanatical Prospecting: The Ultimate Guide for Starting Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, E-Mail, and Cold Calling
  • Sales EQ: How Ultra High Performers Leverage Sales-Specific Emotional Intelligence to Close the Complex Deal
  • The Little Red Book of Selling: 12.5 Principles of Sales Greatness
  • The Psychology of Selling: Increase Your Sales Faster and Easier Than You Ever Thought Possible
  • The Only Sales Guide You'll Ever Need
  • The Science of Selling: Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal
  • The Lost Art of Closing: Winning the Ten Commitments That Drive Sales